H&M is going to show the studio Spring Summer collection in ‘SEE NOW, BUY NOW’ mode at the fashion show in Paris on 1 March. For people in Hong Kong and Macau this collection will be instantly shopable on 2 March at the following stores:
Canton Road, Tsim Sha Tsui
Fashion Walk, Causeway Bay
Gala Place, Mong Kok
“This is a collection about love, a positive message of hope and optimism. Knowledge of the past mixed with the energy of today creates a path to a new future,” says Pernilla Wohlfart, H&M’s design and creative director.